The day before the interview, Match Communications Director Trish Mc Dermott gave Kremen specific instructions: don’t wear black or white, don’t wear a shirt with busy patterns, and don’t say anything controversial.
The next day, Kremen came into the office in a tie-dyed shirt, wanted to do the interview from a brightly colored bean bag chair, and shocked everyone in the room when he said to the camera, “will bring more love to the planet than anything since Jesus Christ.” As Mc Dermott watched this scene unfold, her first thought was, “We’re destroyed.” But she soon realized Kremen’s performance was “brilliant,” as it reflected his character, his grand vision, and the company’s eccentricity.
When the first modern newspaper was invented, people bought personal ads to discreetly connect and communicate with one another in hopes of finding love or sex.
But, when the Internet was conceived, it connected us all, thus personal ads went digital and the Internet dating service was born.
But these hyperbolic pronouncements miss a deeper fact: At its core, "online dating" isn't something we just started doing 5, 10 or even 20 years ago.
But recently, in the past three decades, dating has become more of a process; during this process daters weed out people who they feel arent marriage potential even if the discarded numbers are large.
Even more recently, the combination of these generational changes resulted in one type of service that caters to all types of daters, the Internet dating service. Match.com) was created in 1995 and, as of 2002, has had 26.6 million people registered (Rosa, par. The services were initially very simple and only matched people based on profiles of likes and dislikes but now many dating services have evolved, having specific requirements for memberships.
In fact, online dating is the second-most-common way for couples to meet–right behind meeting through friends.
With 40 million Americans trying online dating services, it only becomes more normal every day.